Tell us about where the question mark came from…
“We were given our first gigs by a DIY not-for-profit punk organisation called War Zone in Belfast. You would do your own posters, they would photocopy them in their office, and then you'd go around town and pin them up on telegraph poles. I was doing the poster in Fyfe’s bedroom, using a Letraset. which was a sheet of transfers that looked like typeset. We started doing it on an A4 piece of paper, and realised we’d started far too far to the left. Fyfe went, ‘That looks really odd, there’s a big gap.’
“We both loved the comedian Kelly Monteith, and there was a sketch he did about American subliminal advertising. He said, ‘Whenever you're driving down the road, you see a neon sign saying ‘Hungry?’ with a question mark.’ So to fill the gap, we put the question mark there. We gave it to War Zone and they went, ‘Are you guys not playing?’ And then we did another gig, where we did the poster without the question mark. The big clincher was when we did our first single we were going back and forth about it. And some guy that had been to a couple of our gigs had actually made a Therapy? T-shirt himself, and he put the question mark on it. And we thought, ‘That guy's got it on his T-shirt. We can't let him down.’ So it stuck!”
When did you realise you could actually make something out of the band?
“We’d been touring for four years around Ireland, but we didn't ever think we get out of the country. The very first time we thought that we could actually do this; there was a record shop in Belfast called Caroline Music, where you bought all the cool records like West Coast hardcore that you couldn't get anywhere else. They had this local bands section, and he agreed to stock a single we’d pressed up. Four days later, he called us and said he’d sold out and needed more. And someone from the Art College, like 300 capacity, where bands like Snuff and Nuclear Assault would play, asked if we’d like to play there. We asked who with, and they said, ‘No, you headlining’. Which was unexpected, because every time we did a gig, we were used to seeing the same four people down the front losing their shit, and this time there was all these people that came up.
“Concurrently with this we'd also got the single to John Peel. We’d got on our first tour with The Beyond, and went to London. I found out where the BBC was, drove to the BBC, double parked, and went in. I had long hair and a nose ring at the time, and the concierge went, ‘Sorry, can I help you?’ ‘I'm in here to see John Peel.’ ‘He's not here.’ He wasn't gonna let me get in, but the receptionist went, ‘What does that young man want?’ I explained and she said, ‘Are you the plugger?’ I was like, ‘What's a plugger? We’re a band, we saved some money and made a single and wanted to give it to him.’ She said, ‘It doesn’t really work like that.’ I was crestfallen. And then, as I was walking off, she said, ‘Give it to me, I’ll see what I can do’. And the next week he played it, and we went from selling two or three copies of that single very, very quickly. And that's when I think things began in earnest really for the band.”
How did things change for you when Troublegum became massive in 1994?
“We’d been incrementally chipping away at Ireland, getting bigger and bigger gigs, and then we signed to a major and we did a few UK tours. It was getting bigger, but when we did Troublegum, it got a lot bigger very quickly because that was a success all across the globe. What hit home was we were doing a German tour in 1992 on the album Nurse, we played to probably about 120, 130 people a night. When Troublegum was released, I remember going into the first gig, which I think was in in Dortmund, and it was about 1,200 capacity. I said to the guy, ‘Where’s the second room?’ And he went, ‘This is the venue. It’s sold out.’ It was the same thing when we went to France. And Nowhere was in the charts in Scandinavia.”